The Brief

A well known food and drink brand were looking to promote their new limited edition Christmas product. The brand were keen to explore the role a social landing page could play in optimising their marketing and driving seasonal online sales.

Adimo's Solution

We integrated our Buy Now technology into a social landing page where users were shown the limited edition Christmas product with an option to purchase. Users were then able to go ahead and buy the product in one seamless path to purchase.

Outcome

Great potential revenue
Frictionless path to purchase
Excellent conversion rate
Track shopper behaviour from engagement to purchase
Engagements successfully converted into shoppers

Results

Buy Now technology successfully promoted their new seasonal product with 2666 purchase leads.

‍£2,694

in Potential Revenue

‍

‍11.80%

Conversion Rate

‍

‍6,629+

Engaged Shoppers

‍

Published On:

May 3, 2022

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