We are Adimo

Our technology helps take your products straight to checkout, however, whenever and wherever your customers like to shop.

Online is still only a relatively small part of overall consumer CPG spend. Our innovative products help you close the Convenience Gap, giving you a bigger piece of the pie. And who doesn’t like more pie?

Total Online CPG
Total CPG Spend
The Convenience Gap
5.83 trillion dollars.

Adimo in the wild


Add to basket

Add to basket makes it easy to build your grocery list on the go. Drop items in your basket and they’ll be waiting in your cart the next time you do your online shop.

Buy now

See something you like? Buy now cuts out the search and fast tracks your order straight to the checkout.

Where to buy

Where to buy is the fast way to track down the things you need, right where you are. Share your location to find the closest pick-up spot.

Some of our clients

and how we helped them

Nestle logo

The eCommerce needs of FMCGs have been overlooked by the market for over a decade. Adimo changes this. The ability to drive purchase across our entire marketing mix not only makes it easy for customers to buy our products, but provides crucial insights that drive long term increases in marketing performance.

Colin Sheard, Head of eCommerce UK & Ireland at Nestle
BAYER logo

Working with Adimo has enabled BAYER to amplify our digital presence so our portfolio of leading OTC healthcare brands really stands out and our consumers get a full digital shopping experience across platforms.

Ajay Sharma, Global eCommerce Capability Leader at Bayer
Oath logo

Through Adimo's technology, Oath has been able to build its Digicart ad format that allows customers to add their shopping to retailers' carts from right within the ad itself. They've been great partners with us bringing this unique format to market and our customers are seeing big rises in purchase intent and conversions.


Latest blogs

Defining The Future of Marketing Effectiveness

Defining The Future of Marketing Effectiveness

Stuart Elmes

In a digitally-driven world where brand-customer relationships and consumer expectations are evolving rapidly, the old ways of measuring marketing effectiveness aren't as valid as they once were. Here's how the future of marketing effectiveness could take shape...

5 Ways Lifestyle Choices Are Driving CPG Product Development

5 Ways Lifestyle Choices Are Driving CPG Product Development

Stuart Elmes

As evolving consumer lifestyle choices continue to demand new, innovative products, we look at how CPG brands can get ahead of the consumer lifestyle choices curve and make the most of their new product development strategies...

More blogs

Adimo in action

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