Adimo Blog

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12 Dec: 5 Ways Digital Marketing Changed in 2017

5 ways digital marketing changed in 2017   1) Brand push-back Procter & Gamble led the way in the growing movement…

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04 Dec: Adimo’s Tweets of the Month: November 2017

Adimo’s Tweets of the Month: November 2017   Best branding… We had a lot of fun creating Sammy Sausage and…

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27 Nov: What Role Will Marketers Play in a Hypermediated Digital Advertising World?

While brands’ questions about what bang exactly they are getting for their digital adspend buck certainly needed to be asked,…

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19 Nov: A Call to Arms For the Digital Advertising Industry

A Call to Arms For the Digital Advertising Industry Pritchard’s speech was a call to arms, not only to the…

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14 Nov: Defining “Convenience”: The Adimo Dictionary

Defining “Convenience”: The Adimo Dictionary Webster’s dictionary defines convenience as: 1: fitness or suitability for performing an action or fulfilling…

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08 Nov: 2017: The Year Christmas Became Shoppable

2017: The Year Christmas Became Shoppable For brands across the retail sector, the Christmas season’s digital marketing spend investment is…

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01 Nov: Adimo’s Tweets Of The Month: October, 2017

For many, Hallowe’en means fun times, candy, costumes, and parties. But, for those in the FMCG, CPG, eCommerce, and digital…

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25 Oct: 4 Ways to Spookercharge Your Digital Marketing for Hallowe’en

4 Ways To Spookercharge Your Digital Marketing for Hallowe’en   1) Scary smooth shoppable VR Target’s “House on Hallow Hill”…

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17 Oct: The Great Consumer Expectation Shift

The Great Consumer Expectation Shift According to data collected by Salesforce, 70% of consumers in 2017 report that technology has…

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09 Oct: 5 Reasons Every Digital Ad Should Be Shoppable

Modern consumers are exposed to over 5,000 advertisements in an average day, compared to the 500 advertisements per day consumers…

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02 Oct: Adimo’s Tweets of the Month: September, 2017

Why? The reason is simple. Summer is distracting. All that beautiful weather, all those amazing outdoor activities, the smiling children,…

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27 Sep: Voice-Activated Grocery Shopping: The Race Is On

Ok, maybe not everything, but a lot of things. As happens with all new user interfaces, clumsy early voice-activated technologies…